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- Autodesk (NASDAQ:ADSK) is under pressure to make changes by activist investor Starboard Value due to continuing a sales tactic after allegedly telling investors it would stop, according to a report by Bloomberg.
- The sales strategy included offering discounts to some customers willing to pay in advance for significant, multi-year contracts, according to the report. Apparently, there were internal warnings about the practice, and the software company allegedly said it planned to halt it in 2021.
- However, the practice continued in order to increase cash flow. Starboard Value has since pressured the board of directors to replace Autodesk CEO Andrew Anagnost, according to the report.
- An Autodesk spokesperson told Bloomberg the sales tactic in question has declined, but remains an option “as we consider customer preferences and our presence in emerging countries.”
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